Singapore, 29 May 2025 — The search for Singapore’s next confidently beautiful woman begins now. ZETRIX Miss Universe Singapore 2025 (MUSG2025), presented by Beyond Entity Sdn Bhd, officially opens its casting call today in partnership with Basic Models, one of Singapore’s leading talent and model management agencies.

Aspiring contestants are invited to submit their applications starting Monday, 02 June 2025, via ms universe.sg. Shortlisted applicants will be invited to a closed-door audition held on 29 June 2025, from 10 AM to 4 PM, at the Basic Models Studio.

Miss Universe Singapore is calling all women to step forward: women with a vision, a voice, and the desire to lead on a global stage. The 2025 edition builds on the success of last year’s historic competition, which saw the most diverse group of finalists in its history, including women aged 29 to 34, a single mother, a transgender advocate, and a body-positive entrepreneur.

Miss Universe Singapore continues to embrace the global pageant’s inclusive reforms by removing outdated restrictions on age, marital status, and parental status. In 2024, Singapore welcomed its most diverse pool of finalists yet, opening the door for women from all walks of life to shine. The changes reflect a new era of relevance and representation for the Miss Universe brand, where beauty is defined by purpose, not conformity.

Charlotte Chia, the reigning Miss Universe Singapore 2024, reflects on her reign:

“Becoming Miss Universe Singapore doesn’t just end with the crown. It has been the greatest honour, and in the best way, the greatest responsibility. The journey doesn’t end here; it only evolves. I’m excited to see how far Singapore can soar with bold women leading the way.”

A Leading Talent Platform

This year, the competition reaches new heights with Basic Models joining as the official casting and talent partner. With a strong legacy of nurturing successful talents across Asia, Basic Models brings a rigorous, industry-informed approach to identifying and grooming Singapore’s next Miss Universe representative.

Basic Models is no stranger to pageantry success. The agency represents Miss Universe Singapore 2016 Cheryl Chou and continues to manage standout talents such as Tanisha Khan, the first runner-up in the same year. Its portfolio includes internationally recognised names like Layla Ong, Aimee Cheng-Bradshaw, Hannah Cheng-Bradshaw, Xixi Lim, and Regina Lim.

“This is not just a casting call. It is a call to women who want to shape culture, drive conversations, and represent Singapore with heart and purpose,” said Bonita Ma, Talent Manager at Basic Models. “We’re excited to uncover bold new voices and confident women ready to take the spotlight.”

Following the crowning, Basic Models will manage the winner and offer contracts to the top three finalists, further supporting their development and opening doors to opportunities in media, entertainment, and brand partnerships.

Transforming Smiles, Empowering Confidence

The 2025 winner will also receive a signature Orchard Scotts Dental Smile Makeover valued at SGD $20,000. As the official dentist of Miss Universe Singapore since 2009, Orchard Scotts Dental has played a vital role in empowering winners to represent the nation with confidence on the international stage. This longstanding partnership reflects a shared mission to transform and brighten smiles while supporting personal empowerment and presentation at the highest level.

Celebrating SG60 with Local Talent and Brand Partnerships

As Singapore marks 60 years of independence in 2025, Miss Universe Singapore joins the national celebration by championing the values of resilience, diversity, and ambition that define our nation. This year’s partnership with homegrown talent agency Basic Models underscores the pageant’s commitment to elevating Singaporean women on the world stage. MUSG2025 presents a timely and meaningful opportunity for local brands to come on board as partners, collaborators, and supporters in a shared celebration of SG60. Together, we invite brands to help shape a bold new chapter of Singapore’s story, one defined by purpose, empowerment, and proudly local voices.